Collection: isoi

ISOI (I'm SO Intelligent) is a clean beauty brand from Korea renowned for its commitment to using safe, natural, and high-performing ingredients. Specializing in non-toxic skincare, ISOI combines the purity of Bulgarian rose oil and other premium plant-based extracts with advanced Korean skincare technology to create effective, gentle products for all skin types, including sensitive skin. ISOI is celebrated for its transparency and strict ingredient selection, ensuring that every product is free from harmful chemicals like parabens, artificial fragrances, and synthetic dyes. Known for products like the Blemish Care Serum, ISOI delivers radiant, healthy skin while promoting a mindful and sustainable approach to beauty.